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bogey, schmogey

It isn’t every day that the citizen-viewer praises an insurance company, but today we recognize State Farm, which is reconsidering its sponsorship of the Ladies Professional Golf Association.

It seems a new LPGA policy requires “effective communication in English on the part of all of our Tour members”—and plans to suspend any player who fails to pass an oral exam.

“There’s no way I would allow one of my executives to make a statement like this or implement this policy,” said a State Farm spokesperson, quoted by AdAge.com. “The policy is troubling. It’s one thing to want to be able to promote your product and have players communicate to your sponsors. But when you start to require that people do something and then back it up with penalties, that goes a mighty long way and that’s troubling.”

Posted on Wednesday, September 3, 2008 at 08:38AM by Registered Commentercitizen-viewer in | CommentsPost a Comment

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